Designer: Tânia Marques Araújo (see Biography)
Engineer: Michael Araújo (see biography)
Vision:
TADesign and Art, has its main focus society and its constant and rapid change felt at a highly frenetic pace.
The moments we live in require unique posture to the designer and artist, so we have as vision the horizon with the lines aligned with our clients, admirers trying a harmonious fusion to get the best work possible.
Mission:
The ideas that we have and that come to us on the daily bases were made to be innovated and improved, with artistic freedom, to the mediation that are applied to the reality of each work or circumstance.
We have as mission to work our ideas or those of our clients with a lot of dedication and attention to detail so that naturally we can put them in the virtual world, being able to reach the largest number of people.
Objectives:
Find a quick solution and solve the different problems that are put to us every day.
We try to innovate, we live the act of creating as an emotional act, involving ourselves in each project as if it were unique, ours, translating our work into a human need in a digital world.
Strategy:
Perception, dialogue, method.
Capture the core of our client’s idea as quickly as possible.
Observing, analyzing, discussing and improving, up to the final product.
Always value interpersonal communication in favor of Art and creativity.
Tactics:
Inspiration, research, personal knowledge and software, detailed knowledge of each project.
Tuning, merging customer ideas with ours to grow positively, both in the work of the moment, as well as on a professional and personal level.
General statement:
The beauty and aesthetics of each work, this relative duality, is what makes the difference in the artistic world.
The current moments require unique postures to the designer, to the rhythms that we live on the daily basis, our step goes hand in hand with the step of each one of our clients. It is a necessity for us to place each one, each work, as individual, where humanistic values overlap with material needs. Observing, analyzing, commenting, discussing and improving, to the final product.
Bringing each of our works an emotional side, originating emotion and feeling of appreciation to the viewer of each work.